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Wanaka Lakehouse

Kiwi Dreams | Branding,Business Structure,Online Development Management,Online Marketing,Online Sales,Operational Marketing Support,Social Media,Web Optimisation | Thursday August 11 2011

Wanaka Lakehouse is a five star eco-lodge on the edge of Lake Wanaka in the Southern Alps of New Zealand.

Our work with Wanaka Lakehouse addressed this broad range of business areas;

-       Advising on and assisting in the selection of a booking engine, channel manager and third party sales sites.

-       Writing effective sales script for online accommodation booking and listing websites.

-       Conceptualisation of accommodation and activity packages, corporate retreats and themed events.

-       Building social media followers and encouragement of sharing content.

-       Implementing direct email marketing and follow up emails to encourage TripAdvisor reviews, resulting in the property maintaining #1 position for our six month programme.

-       Defining clear responsibilities and structure within the operation.

-       Recommendation of online service providers and photographers.