Last year we were proud to take so many of our clients’ businesses to whole new heights.  Some of the stories that stand out are:

Who Ate All the Pies?

For this innovative specialist pie business in Dunedin, we developed a great brand identity and enabled them to get much more brand exposure through an updated website and an active social media presence.

This exposure was great but the biggest benefits were brought about by suggesting some key structural changes and realignment of responsibilities inside the business.  By putting these in place, the business managed to increase sales in the closing months of 2011 by 26% over those of the same period in the previous year.

We look forward to seeing what further increases will be achieved when the new packaging we designed for the pies hits the supermarket shelves in the coming months.

Stirling Sports Online

The innovative Stirling Sports On-line is another great success story.  After we project managed a major redesign and upgrade to their e-commerce website and get their social media channels up, running and fully integrated to the website, they doubled their website traffic and had their best December sales ever by a significant margin on all previous years.

These are just two of the highlights for last year.  We will be adding more of our success stories to our website as we go through the year.

If you would like to find out what we can do for you, then please do not hesitate to contact us.

Have a great New Year.

Steven Turner, owner of Dunedin’s gourmet pie company, Who Ate All The Pies? has had his dreams come true. No he hasn’t won the lottery, he’s had a lifetime ambition to be featured in his favourite bedtime read – Viz Comic Magazine, come to reality.

Following a farfetched conversation between Steve and his marketing advisors, local company, Kiwi Dreams, a tweet was sent to Viz who were very interested in the idea of a pie swap for visiting English rugby supporters to Dunedin. With a follow up email, a very special deal for the travelling rugby supporters was set.

The popular spoof filled British comic magazine have published Steven’s offer of ‘free pies’ for all their readers! Readers can take a copy of Viz along to Steve’s pie stand in the Octagon on England game days and swap it for a Who Ate All The Pies?, pie! Worried that many readers won’t want to give up their favourite magazine, Steve took it even further offering a 20% discount to anyone willing to sing ‘Who Ate All The Pies’ in their best Northern English accent; saying that he hopes it will help to add atmosphere in the city’s centre.

Steve can’t wait to see how many comics he’ll be able to add to his collection later in the month, but is perhaps more looking forward to the arrival of his subscription of this month’s Viz comic, so he can take it to be framed, where it will take pride of place in his shop!

For further information or a photo opportunity please contact:

James Hacon, Executive Consultant – Kiwi Dreams james@kiwi-dreams.co.nz 0211 548 546

Francis Kulaga, Associate Consultant – Kiwi Dreams francis@kiwi-dreams.co.nz 021 028 51412